The EUIPO is launching the first-ever anti-counterfeiting blockchain competition in Europe and invites the brightest blockchain teams to take part in a 4-day Blockathon from 22 to 25 June 2018, in the heart of the European Union in Brussels.
The Blockathon will be held at AutoWorld, a museum housed in an emblematic location built during the industrial revolution and used for the International Exposition of 1897.
There will be 10 selected teams that will work together with leading institutions, domain experts, industry, government partners and technology companies to co-create relevant prototypes to address the anti-counterfeiting challenge.
Enter the Blockathon using the application form available here by no later than 12.00 (noon, Central European Time, CET), 30 April 2018.
The selection of teams to receive prizes will be performed by a jury based on the evaluation of award criteria. The total prize award is EUR 100.000!
---
Teams are invited to work on one, two or all of the challenges during the event. Each challenge has a different stakeholder approach to the interconnected challenge of fighting counterfeits:
When addressing these challenges, teams should always remember one key player in the chain: the owner of the genuine product and intellectual property, also known as the ‘rights holder’.
he rights holders are the alpha and omega of this chain, as they know whether the product is genuine and alert authorities to fakes derived from their product. They are present in all three challenges and all along the supply chain:
- For consumers, the rights holder is the source of goods ordered and the one to contact when there are any problems.
- For customs authorities, the rights holder advises when a product is fake or genuine and authorises the seizure of goods.
- For logistics operators, the rights holder is the client who trusts them with safe transport.
Rights holders must be able to assure the authenticity of the goods produced and sold, and, together with the logistics operators and customs authorities, have to manage safe shipment until delivery into the hands of the consumer.
As such, teams should consider how and when to involve rights holders while developing their prototype.
---
Blockathon Team blockathon@euipo.europa.eu
Eligibility
Participants: Teams of 4-8 people, over 18 years of ages
Countries: All over the world!
You must apply as a team with a minimum of four members and a maximum of eight. Appoint a ‘team captain’ who will represent the team and be the point of contact. All team members are jointly responsible and must all fulfil and respect the conditions set out in these Rules of Contest.
The captain will have to confirm that they have the power of representation of the other team members for the purposes of this competition by signing the relevant declaration in the application form.
The application must be made using the online form, which is only available in English. The application must be readable, accessible, printable and complete. The application form will be considered inadmissible if mandatory elements are missing. Mandatory elements are set out in the form (CV, Identity proof).
Selected teams will be asked at a later stage for further documents (legal entity and bank account details, as well as evidence of compliance with the exclusion criteria).
After submission of the application you will receive a confirmation email and a participation number, necessary for your application to be successfully registered; this number should be referred to for future correspondence.
EXCLUSION CRITERIA
Your team will be excluded if the team or any of the members are in one of the situations defined in Article 106/107 Financial Regulation, including as an example:
●bankrupt, subject to insolvency or winding-up procedures, where their assets are being administered by a liquidator or by a court, where they are in an arrangement with creditors, where their business activities are suspended, or
where they are in any analogous situation arising from a similar procedure provided for under national laws or regulations (including persons with unlimited liability for the participant’s debts).
●declared in breach (including persons with unlimited liability for the participant’s debts) of their obligations relating to the payment of taxes or social security contributions in accordance with the law of the country in which they are established, with those of the country in which the contracting authority is located or those of the country of the performance of the competition.
●found guilty of grave professional misconduct by a final judgment or decision (including persons having powers of representation, decision-making or control).
●sentenced by a final judgment of fraud, hacking, corruption or any other criminal offence.
●shown significant deficiencies in complying with main obligations under a procurement contract, grant agreement or grant decision financed by the EU or Euratom budget, (including persons having powers of representation, decisionmaking or control) which has led to its early termination or to the application of liquidated damages or other contractual penalties or which has been discovered following checks, audits or investigations by an authorising
officer, OLAF or the Court of Auditors.
● found guilty of irregularities within the meaning of Article 1(2) of Regulation No 2988/95 (including persons having powers of representation, decision-making or control).
●have misrepresented information required for participating in the contest or fail to submit such information.
●have participated in the preparation of the prize documents for this competition and this entails a distortion of competition.
A declaration confirming that you have read Article 106/107 and are not in one of the exclusion situations is included in the application form. In order for the application to be valid you will have to accept it.
TEAM SELECTION
A two-step process will be followed to select teams. The first step will check eligibility. Compliance with the eligibility criteria is an essential condition for being admitted to the second step of the selection phase, where the capacity of teams will be assessed on the basis of the selection criteria.
The selection criteria will be used to score points for each team. The teams with the top ten scores will be invited to the Blockathon. In the event that it is not possible to limit the selection to ten teams due to equal scores then the additional teams will be admitted to the competition.
The team captain will receive an email confirming whether or not they have been successful. The names of all successful teams will be published on the “www.blockathon .eu”.
Requirements
Using blockchain to co-create the future EU anti-counterfeiting infrastructure
The EUIPO Blockathon 2018 Prize will be awarded to the solution demonstrating the greatest potential to address the interconnected nature of the three challenges, the impact on counterfeiting, the impact for the users and vision of the future.
Nowadays, people live within worldwide virtual communities, just a click away from producing, sharing, buying and enjoying an ever-increasing diversity of products. The online world relies on trust that:
- you’ll get what you bought;
- your personal data won’t be misused and diverted;
- you know who’s behind what you purchase; and
- you’ll receive the original product you ordered and paid for.
Consumers are more and more confused about whether a product is authentic or not. In 2017, 10 % of EU consumers (approximately 43 million citizens) were tricked into buying a fake product instead of a genuine one. This figure represents the size of the combined populations of Belgium, Bulgaria, Greece, Ireland and Portugal. Over three times more people, 35 % (approximately 150 million in total!), wondered whether the product they had purchased online was real or fake .
It is apparent that free riders, criminal organisations and others involved in illegal activities use the potential of the virtual world for their personal gain, with no consideration for environmental, health and social standards, not to mention the safety and health of consumers. This illegal EUR 338 billion worldwide business is growing.
We all face the risks of fakes and this is a concern for everybody, so we all have a stake in the game.
At a global level, the European Union is involved in diplomatic and economic efforts to fight against fake goods. The protection of intellectual property rights (IPR) is a cornerstone in this effort that helps to sustain creativity, innovation and entrepreneurship. Once an IPR has been registered, the product and its related brand are protected by the system, and the owner is then considered an ‘IP rights holder’. This legal protection is then used by businesses, customs authorities, law enforcement, judiciary, courts of law and various other enforcement authorities that are active, within the legal and procedural constraints, in the fight against counterfeiting. Within this coalition, the European Union Intellectual Property Office (EUIPO) is a key player; as a European Union agency with a global focus, it is connected with its counterparts across the globe in the fight.
However, even with this strong coalition, it is simply impossible to track every package and every shipment entering into EU territory at the current time. There are huge challenges, such as the massive amount of goods transported in small parcels, the bureaucracy involved and all the protocols and processes to be followed in different countries.
Furthermore, there are many tools, solutions and ways to fight counterfeiting but they work separately, are centralised, with little synchronisation and there is no way to connect all the relevant players: the EU, intellectual property offices, governments, customs and other enforcement authorities, manufacturers, retailers, shipping companies, ports and airports and, above all, us — the citizens.
In a nutshell, we need more synchronisation and decentralisation.
Could blockchain live up to the challenge?We need greater interconnectivity and the trust of all the actors involved in this process. Could blockchain live up to the challenge and help to build the next generation of an anti-counterfeiting infrastructure? Could blockchain be the basis of a common platform for everyone involved to interact and work together?
We need ways to be able to communicate what is true (authentic) and what has actually occurred throughout the entire supply chain: from the manufacturer through to the consumer. A secure, collectively shared truth. By doing so, everyone involved can help fight counterfeiting in a smarter and more effective way.
This is what the EUIPO, in collaboration with many other partners and organisations from both the public and the private sectors, is daring to explore. The aim is to link existing tracking solutions available in the market, as well as public databases of intellectual property, through a blockchain solution. The idea is to develop an infrastructure where anybody interested (producers, consumers, transport services, etc.) would be able to check the authenticity of any product openly and easily, as well as the possibility to alert rights holders to fakes. Perhaps one day you will be able to do all of this by just swiping your smartphone … dreaming is allowed.
Source code that is produced in this competition will be subject to open source license, specifically protected under the European Union Public License (EUPL).
Teams are requested to read it carefully before submitting an application. You are free to commercially exploit your applications and services based on the solutions developed during the competition
Prizes
Consumer challenge
Winner EUR 15 000
Runner-up EUR 10 000
Customs challenge
Winner EUR 15 000
Runner-up EUR 10 000
Logistics Operator challenge
Winner EUR 15 000
Runner-up EUR 10 000.
EUIPO Blockathon 2018 Prize
In addition to the above, the EUIPO Blockathon 2018 Prize will be awarded for the best solution overall.
Devpost Achievements
Submitting to this hackathon could earn you:
How to enter
How to apply
Enter the Blockathon using the application form available here by no later than 12.00 (noon, Central European Time, CET), 30 April 2018.
Your team must have a minimum of four members and a maximum of eight. Appoint a ‘team captain’ to represent the team and be the point of contact. All team members are jointly responsible and must all fulfil and respect the conditions set out in the Rules of Competition.
Complete the application form provided in English. It must be legible, accessible, printable and complete. The application form will be considered inadmissible if mandatory items are missing. Mandatory items are marked in the form.
Selected teams will be asked at a later stage for further documents (legal entity and bank account details, as well as evidence of compliance with the exclusion criteria).
After you submit your application, you will receive a confirmation email and a participation number, which is necessary for your application to be registered successfully; this number should be referred to for any future correspondence.
We strongly recommend that you do not wait until the last moment before the deadline to submit your application. If you have any technical problems related to submission you should contact blockathon@euipo.europa.eu.
Team SelectionA two-step process will be followed to select teams.
The first step will check eligibility. Compliance with the eligibility criteria is an essential condition for being admitted to the second step of the selection phase, where the capacity of teams will be assessed on the basis of the selection criteria.
Both eligibility and selection criteria are described in the Rules of Competition, Annex 2.
The selection criteria will be used to score points for each team. The teams with the top ten scores will be invited to the Blockathon. In the event that it is not possible to limit the selection to ten teams due to equal scores then the additional teams will be admitted to the competition.
The team captain will receive an email confirming whether or not they have been successful. The names of all successful teams will be published on this website.
Judges
Challenge Juries
every challenge (‘Consumer’, ‘Customs Authority’ and ‘Logistics Operator’) will be assessed by its own jury.
Grand Jury
the Grand Jury will assess the EUIPO Blockathon 2018 winning team.
Judging Criteria
-
Prototype points (40 maximum)
This is the technical judgement of your prototype software code and canvas, and the judging of its technical compatibility, interoperability, novelty and viability. Attention is paid to the core usage of blockchain technology in the prototype. -
Ecosystem Contribution points (20 maximum)
This relates to the degree to which the solution is Open Source and how the solution facilitates further technical innovation in this field. -
Impact Canvas points (40 maximum)
Using the Blockathon Impact Canvas, your team will explain the solution, the impact on society, the relevant stakeholders and your requirements for the next one hundred days to progress towards a first production pilot.
Questions? Email the hackathon manager
Tell your friends
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
